“I think there are two important points to be made. “The right to advertise is so baked into our Constitution.” He would like to, but he thinks it is not going to happen. Rogan thinks the ads should have no place anywhere.Ībramson thinks you will not get rid of ads, so he wants to reform the system. This leads people who are ill to believe they can be like that if only they take the medicine. Rogan remarks that the advertisements are emotional manipulation because they are selling this perfect life with people dancing in wheat-fields. This leads to a situation in which the ad does not really inform a person, but it manipulates people on an emotional level.Ībramson argues for advertisement laws that mandate certain information to be given in the ads so that it probably becomes less profitable for them to advertise. However, there is no law that says the ads cannot be misleading. They have much more oversight about things like efficacy and pricing.Ībramson explains that the advertisement of medicine falls under the protection of free speech in America because they have, or can have, a beneficial effect. They can also do that in New-Zealand, but the rules in New-Zealand are much more strict. The episode moves immediately to the question of why pharmaceutical companies can advertise in America. John Abramson wrote a book called “Sickening: How Big Pharma Broke American Healthcare, And How We Can Repair It.”
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